The Lefsetz Letter is a blog from industry insider Bob Lefsetz. In his recent post, he takes on the Sony rootkit fiasco, and why music sales are down.
Sony BMG has been irreparably harmed. The whole MUSIC business has been irreparably harmed. By the inane actions of ignorant people under the moniker of saving the music.You want to save the music? Make stuff people want to own for decades. And sell it to them in a way they want to listen to it.
...How did things go so horribly wrong?
1. The major labels developed a sense of entitlement. They believed that sales could never go down, that people NEEDED music, that MTV would break acts forevermore.
...The Web is like cable TV. It's about niche product. No act dominates when the public has choice. Therefore, the concept of selling ten million copies of one album has gone out the window. It's got NOTHING TO DO with ripping, burning or stealing. You just can't dominate the public consciousness the way you used to. But rather than face this reality, and retool for a new environment, the labels, in a parody of their customers two decades before, claimed I WANT MY MTV!"
Check out his blog for more on this topic.
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